The idea to create the event Terra Italia was born as a synergy of our vision of the current travel trends, our experience and our motivation to reintroduce Italy to the travel agencies in a different way. We will take the best from the other luxury travel shows making the event interactive and easygoing, with deepening into Italian atmosphere and culture providing local activities.

But it will be informative at the same time, scheduling the way all exhibitors will meet all buyers. In spite of the fact that we work with a variety of markets, Terra Italia will target the ones, which are quite abandoned now but feed us with high quality bookings and volumes: Eastern and Northern Europe.

You'll have a chance to enjoy communication with buyers during 2 days of workshop, welcome reception, lunches, gala-dinner and inviting them to the tailor-made post-tour to your hotel to experience it after the show.